E-Commerce Accounting
Specialized accounting for online sellers. From Shopify bookkeeping and Amazon FBA reconciliation to sales tax compliance and inventory management, we help e-commerce businesses scale profitably.
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Accounting built for the speed of e-commerce.
Fred Lundin CPA offers a specialized suite of E-Commerce Accounting Services tailored for the high-volume, multi-channel world of online retail. Traditional bookkeeping methods break when faced with thousands of transactions from Shopify, Amazon, and Stripe.
We understand the unique language of e-commerce—from "Gross-to-Net" reconciliation and inventory landed costs to the complex web of multi-state sales tax nexus. We don't just count the beans; we help you understand your margins on every SKU.
Whether you are a Direct-to-Consumer (DTC) brand scaling on Shopify or an FBA seller navigating Amazon's fees, our virtual team builds the financial infrastructure you need to grow profitably.
We handle the integrations, automate the data flow, and provide the clarity you need to make fast inventory and ad spend decisions. Stop drowning in data and start running your store with financial precision.
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Frequently Asked Questions (FAQ)
Why do I need a specialized "E-Commerce" accountant?
Because standard accounting doesn't work for online stores. A regular bookkeeper sees a deposit from Shopify and calls it "Sales." We know that deposit is actually Sales - Fees - Refunds - Shipping. If you don't separate these, your margins are wrong, and you can't make smart ad spend decisions. We specialize in this "Gross-to-Net" reconciliation.
Do you handle Sales Tax Nexus?
Yes. This is the #1 risk for online sellers. We monitor your sales across all 50 states to track "Economic Nexus" thresholds. We help you register in new states, configure your tax software (like TaxJar or Avalara), and file your returns so you stay compliant without slowing down sales.
How do you track inventory costs?
We move you from "Cash" to "Accrual" inventory accounting. Instead of expensing inventory when you buy it (which makes profit look low), we expense it when you sell it (COGS). This gives you a true picture of your monthly profitability and helps you plan cash flow for restocking.
Which platforms do you support?
We work with the entire modern e-commerce stack. We support Shopify, Amazon (Seller Central), WooCommerce, BigCommerce, eBay, Etsy, and Walmart. We also integrate with inventory tools like Cin7 and payment processors like Stripe and PayPal.
Can you help me prepare my business for sale?
Absolutely. Aggregators (like Thrasio) and buyers demand clean, accrual-based financials. We offer "Exit Readiness" services to clean up your books, add back personal expenses (SDE), and present your business in the best light to maximize your valuation multiple.
